Photo credit: Lotus Renault GP
Lotus Renault GP has announced that it has concluded sponsorship agreements with four new partners until the end of the 2011 Formula 1 season. The deals all begin with immediate effect just four days ahead of the Italian Grand Prix in Monza.
The sponsorship agreements have been finalised with telecommunications giant Embratel, safety razor and personal care product brand Gillette, Brazilian oil and natural gas company OGX and pharmaceutical company Auden McKenzie.
Embratel is already a personal sponsor of the team’s new race driver Bruno Senna and, based on the 27-year-old’s performance on his debut for Lotus Renault GP in Spa-Francorchamps recently, the Rio de Janeiro-based company decided to partner with Renault for the remainder of the season.
“We are delighted to welcome no fewer than four new partners to our commercial portfolio, and to what is proving to be a very exciting season of Formula 1. Lotus Renault GP share a common ethos with all the brands, in that we want to achieve at the very highest level through world-class professional practices. We are looking forward to prosperous relationships with all four partners in the coming months,” said Renault team boss Eric Boullier.
