The Enstone based team finished fourth in the 2012 championship, winning the Abu Dhabi Grand Prix and claiming a further nine podiums.
"I think it is fair to say that great things are possible," he said.
"The leap we made from 2011 to 2012 showed what we are capable of. Add to this the continuity and potential of our driver line-up and we have a very powerful cocktail for the season ahead. Our ambitious plan to turn ourselves into one of the top teams in Formula 1 is coming to fruition and now we need to harness this with strong and regular podium results."
"We are lean and hungry. Enstone knows how to win championships, but it is a while since we have won so we are very eager to taste glory again."
"We have a fantastic facility at Enstone and one which has benefitted from significant and strategic investment over the past couple of years. We have a highly accomplished technical and design team who last year produced a fantastic car, the E20. The E21 builds on this."
Bouiller is also confident that Lotus's driver line-up will enable them to build on 2012 success.
We have a superb driver line-up with the 2007 champion, Kimi, and a hungry young gun in Romain."
"We know that both drivers work well together and their skills and talents complement each other. Kimi has such a wide range of experience and he knows how to react to any situation or circumstance. He’s also a superb resource technically. Romain has superb raw speed which we are confident will be harnessed in a more effective manner during races in 2013. Both are competitive individuals – as racing drivers are – and this pushes each one of them and the team to better things. It was clear how much we benefitted from having two very talented drivers in 2012 and I can only see this getting even better in 2013."
With this in mind, Bouiller's sights have been set high.
"We want to do better than we did last year. 2012 was a good season for us – certainly in the context of the previous season – but we, like every team in this highly competitive sport, want to win. We want to make regular appearances on the podium, and add to our tally of appearances on the top step."